widerplanet.com Reviews

Wider Planet is a digital marketing company that specializes in ad tech and data analysis. The company offers various services, including display advertising, mobile advertising, and premium advertising. They also provide technology solutions for retargeting and user targeting. Wider Planet's business model revolves around leveraging big data to optimize ad campaigns and improve targeting. The company claims to have a comprehensive understanding of internet users' behavior and interests, particularly in the Korean market. They emphasize the use of advanced technology and data analysis to deliver more effective advertising results. Wider Planet's targetinggates™ platform is highlighted as a key tool for achieving these objectives. The platform is designed to collect and analyze a wide range of data, including users' search results, site visits, and news article views. This data is then used to categorize consumers' behavioral patterns by keywords and topics, allowing for precise targeting and audience discovery. Wider Planet also emphasizes the convenience and efficiency of their campaign management tools, providing clients with comprehensive dashboards for monitoring and analyzing their ad performance. They claim that their technology can increase campaign efficiency by delivering ads to users who have already visited the client's website, as well as targeting specific user groups based on their interests. Overall, Wider Planet presents itself as a data-driven digital marketing company with a focus on leveraging big data and advanced technology to improve advertising effectiveness. The company's emphasis on data analysis, targeting capabilities, and campaign management tools aligns with common practices in the digital advertising industry. However, as with any digital marketing company, it's essential for potential clients to conduct thorough research and due diligence to ensure that the services offered align with their specific needs and goals."

the reasons behind this review :
Digital Marketing, Ad Tech, Data Analysis, Display Advertising, Mobile Advertising, Premium Advertising, Retargeting, User Targeting, Big Data, Internet Users' Behavior, Korean Market, Advanced Technology, Data Analysis, Targetinggates™ Platform, Data Collection, Behavioral Analysis, Audience Discovery, Campaign Management, Dashboard, Ad Performance Monitoring, Campaign Efficiency, User Targeting, Data-Driven Marketing, Advertising Effectiveness, Data Analysis Emphasis, Targeting Capabilities, Industry Alignment, Due Diligence