Website: sigstr.net
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Sigstr is a software company that specializes in email signature marketing. Their platform allows companies to standardize and manage email signatures across their organization, while also leveraging those signatures as a marketing channel. Sigstr provides tools for creating and deploying email signature campaigns, tracking their performance, and integrating with other marketing and sales platforms. The company was founded in 2013 and is based in Indianapolis, Indiana. Sigstr's platform is used by a range of businesses to turn their employees' email signatures into a consistent and measurable marketing asset. By using Sigstr, organizations can ensure that every email sent by their employees includes a professional and on-brand signature, while also promoting key marketing content or events. Key features of Sigstr's platform include: 1. Centralized Management: Sigstr allows companies to centrally manage and standardize email signatures for all employees, ensuring a consistent and professional appearance across the organization. 2. Campaign Creation: Users can create targeted marketing campaigns within email signatures, promoting specific content, events, or initiatives. These campaigns can be tailored to different audience segments and measured for effectiveness. 3. Analytics and Tracking: Sigstr provides detailed analytics on the performance of email signature campaigns, including metrics such as clicks, conversions, and overall engagement. 4. Integration Capabilities: The platform integrates with popular email and marketing tools, allowing for seamless deployment and management of email signature marketing alongside other marketing efforts. 5. Employee Advocacy: Sigstr can be used to promote employee advocacy and social sharing, encouraging employees to share company content and initiatives through their email signatures. Overall, Sigstr offers a comprehensive solution for leveraging email signatures as a marketing channel. By using their platform, businesses can ensure that every email sent by their employees is not only professionally branded but also actively contributes to their marketing and promotional efforts."