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Onetag Advertising System is a platform that allows publishers to monetize their website traffic through various ad formats. It provides a self-service interface for publishers to manage their ad inventory and optimize their ad revenue. Advertisers can also use Onetag to reach their target audience through programmatic advertising. The platform supports various ad formats, including display, video, and native ads. Onetag uses real-time bidding (RTB) technology to maximize the value of ad impressions and ensure that publishers get the best possible rates for their inventory. It also offers advanced targeting options, allowing advertisers to reach specific demographics and interests. Onetag provides detailed reporting and analytics to help publishers and advertisers track the performance of their campaigns and make data-driven decisions. Overall, Onetag Advertising System aims to simplify the process of buying and selling digital advertising, making it more efficient and profitable for all parties involved."

• Self-service interface for publishers to manage ad inventory, Real-time bidding (RTB) technology, Advanced targeting options, Detailed reporting and analytics